I re-imagined MICA's Cafe Doris as a relaxing cafe space where you could relax at in between classes and "escape the city" of Baltimore. I integrated my love for plants into this project as I felt plants were fitting to the theme of escaping the city life.
Research: Moodboard
Research: App Comparisons
I decided that one main aspect of this rebrand was to make ordering easier and faster. I also wanted to make ordering more efficient so students wouldn't have to spend the entirety of their 15 minute breaks standing in line to place their order then waiting for their order to be prepared. Thus I decided to design an app. I looked at apps for Dunkin, Target, Panera Bread, Wawa, and Starbucks for inspiration for layout and features.
I decided that one main aspect of this rebrand was to make ordering easier and faster. I also wanted to make ordering more efficient so students wouldn't have to spend the entirety of their 15 minute breaks standing in line to place their order then waiting for their order to be prepared. Thus I decided to design an app. I looked at apps for Dunkin, Target, Panera Bread, Wawa, and Starbucks for inspiration for layout and features.
The Design: The Design Choices
The Design: The Prototype
The Design: Merchandise Designs
